How business works Essay Example for Free

How business works Essay Introduction In this assignment I will be producing a case study on large/medium sided businesses, showing of how business works. My chosen company is McDonalds. The following will be including in my case study: * A description of what the business does, its aims and objectives. * A description of the purposes and activities of human resources and any other three functional areas. * A description of how effectively different areas of the business communicate. * A description of how the structure of the business is different from another organisations structure. * A record of my sources information. McDonalds Restaurant OverView McDonalds is a large fast food chain of restaurants operating world wide, started in America and has outlets in other places such as, India, Cyprus. In many countries McDonald s sells variations of its food to cater for local tastes. They are also known for being multicultural because of the different cultural foods in their restaurants. Because of their huge volume of sales McDonalds has strong purchasing power with its suppliers and is therefore able to sell food very competitively. By the end of 2001 their was 1,184 restaurants in the UK alone. They had a target to get over 80 new restaurants opened by 2002, and that was achieved. By opening over 80 new restaurants they employed 4,800 new employees. ACTIVITY, AIMS OBJECTIVES (P1, D2) Main Activity The main activity of McDonalds is selling fast food. They aim to provide a customer service, there are 1.5 million employees working for McDonald restaurants in the 119 countries, which all have the same daily activities which involves the staff in greeting, serving and helping customers with any enquiries or problems. They are the largest food service company in the world, so its important that all employees work together to succeed their aim. Main Aim McDonalds main aim is to provide customers with a fast food service in order to obtain a profit for its shareholders. McDonalds are committed to conducting their business with the environment in mind. McDonalds mission statement is To be the worlds best quick service restaurant. This is being achieved through five strategies such as; * Development: Lead the quick service restaurant market by a programme of site development profitable restaurant openings. * Our People: Achieve a competitive advantage through people who are high calibre, effective, well motivated and feel part of the McDonalds team in delivering the companys goals. * Restaurant Excellence: Focus on consistent delivery of quality, service and cleanliness through excellence in our restaurants. * Operating Structure: Optimise restaurant performance through the selection of the most appropriate operating, management and ownership structures. * The Brand: Continue to build the relationship between McDonalds and our customers in order to be a genuine part of the fabric of British society. Objectives McDonalds objective is to be the bests quick service restaurant and believes and believes that this involves avoiding damage to the environment at a local and global level. The company aims to ensure that its operations today do not have an effect on the lives of future consumers. McDonalds is involved in an ongoing programme with the aim to improve the environment, they do this by reusable packaging and recycling. Functional Areas within McDonalds (P2, M1, D2) HUMAN RESOURCES The Human Resources department concentrates on employees who work for the McDonald restaurants. Human Resources department include managing staff and their welfare, so the safety of their staff is taking very seriously, this all comes under Health and Safety. Staff have to be careful not to use computers/tills for long periods of time because they can suffer from eyestrain, tiredness or stress. McDonalds is improving communication systems by installing panic buttons for the safety against violent customers. McDonalds employees have to work together to ensure a hazard free zone, by adhering to the health and safety regulations. McDonalds puts new employees on to a training system, to make sure if an accident happens which involves either a member of staff or a customer getting hurt, then the employee will be able to handle the situation effectively. McDonalds restaurants work to high standards, which meets and mostly exceeds the rules and regulations. The company always aims for the highest standards given in guidelines because of health and safety regulations and to expand the business. If McDonalds didnt meet the requirements than they would be closed down by the health and safety executives. The Human Resources department contributes to McDonalds activity by making sure: * They employ the right staff * Making sure the store is a hazard free zone These things contribute to the activity of McDonalds because without them they wouldnt be able to achieve their aim, so its important that all the different departments work together to succeed it. Recruitment, Training and Development When recruiting staff McDonalds look for people who have a positive attitude towards customers, themselves and other employees, and who are capable of delivering the highest standards of quality, service and cleanliness to our customers. Then potential employees are trained, promoted and treated on the basis of their relevant skills, talents and performance and without reference to race, colour, nationality, ethnic origin, sexual orientation, gender, marital status, age and disability. McDonalds management development curriculum takes new recruits form trainee manager to restaurant manger. They have on-the-job training and open learning development modules, backed up with courses and seminars at the companys national and regional training centres. Hourly paid staff receive continuous on-the-job training by computer based training and other training materials. When employees complete their initial training staff members are awarded a basic certificate in food hygiene. Employees Below are the figures of the staffs gender and age status. By the end of 2000 McDonalds employed 49,726 members of staff: * 46, 207 restaurant crew * 2, 974 restaurant management crew * 545 office staff Health and Safety McDonalds always aims for the highest standards (and mostly exceeds), so they can achieve its aim and be the best quick service restaurant. If McDonalds didnt meet the requirements of the health and safety act 1974 than they would be closed down by the health and safety executives. The most common hazards which occur in a work place are: 1. Leaving the work place untidy and dirty 2. Leaving floors wet and stairs 3. Leaving wires to trial across passageways 4. Frayed carpet or loose tiles 5. Equipment just left all over work surfaces 6. Too many plugs inserted into only one electric socket The human resources department has to make sure that all health and safety regulations are met. If they are not met then it can be closed down, also if the restaurant is unclean then it could loose customers and wouldnt keep up their activity to be the best selling fast food restaurant. Customers wouldnt want to go to a dirty restaurant, where there are a lot of hazards going on such as; wet shop floor, bins over filled, dirty tables and a unclean kitchen area. If any of these hazards occurred in any McDonalds restaurants customers could become ill or hurt, which would result in McDonalds going to court or having to closed the McDonalds restaurant down. Management training includes coping with emergency situations that could arise in a restaurant. This is because it decreases the risk of people being injured or the buildings being damaged in the McDonald restaurants. When an accident has occurred the manager then has to write out what happened and then investigate on the matter. Training is the main priority to ensure the consistency of the restaurant operation, and the highest levels of customer service and care. Every McDonalds franchisee must successfully complete a training programme which takes on average nine months to complete. Trade Union The workers are represented by union of shop, distributed and allied worker. Job Roles In Human Resources Job Roles In the Human Resources function Carmel Flatley, Human Resources Director I am the human resources director of McDonalds and I have the overall decision of anything that happens in this department. I also have to make sure that the human resources department dont go over their budget. Paul Smith, Human Resources Manager I look after the whole HR department and staff, involved with industrial relations and trade unions negotiations, implementing the organisations HR policies. Gemma Wilson, Recruitment officer I deal with recruiting people, thats sending out application forms, making interviews for potential employees. Potential employees dont need to be experience in any way, because McDonalds is committed to training their staff and improving the skills of staff. Matthew Lawrence, Health and Safety Officer I deal with all health and safety matters, accident monitoring and staff welfare. That involves making sure that the shop floor is a hazard free zone for customers and clean and tidy, making sure the kitchen is clean enough to work in. I am well trained in first aid so that if any accidents happen, I will be their to help. I also have to deal with complaints and try to solve them. FINANCE The finance is one of the most important functions as they record all the money going in and out of the business, they give a budget for each other department to spend to make sure they keep their level of income and expenditure. They would regularly check the amount of money each department has spend and made to see if they are on target or not. If a department has gone over their budget then the finance dept would check to see if there is enough money to lend those more. So the purpose of the financial function therefore is to: * Keep all the financial records required by the organisation, detailing all the receipts and payments that have been made * Prepare final accounts from these records as required by law * Monitor the income and expenditure of different departments against their budgets * Provide continuous, up to date financial information for managers about business performance * Pay salaries and wages to the staff * Pay amounts owing to suppliers * Control the levels of debts owed to the company * Obtain additional finance when required, from the most appropriate source * Advise senior managers on the financial implications of major decisions These contribute to the McDonalds activity by being apart of providing a good customer service by, paying the employees their salaries/wages, if they werent paid they wouldnt be no staff or it could result in the staff withdrawing their labour. Production will cease and the employer will lose revenue. By McDonalds receiving more capital they can improve the quality of the store or products so customers would be more pleased of the in store environment or pleased of what they have purchase. It would result in consumers returning to the store because of the good service and also bringing more money to the business which will also achieve their aim which is to be the best selling fast food restaurant. Job Roles in Finance Department JOB ROLES George Mackay, Finance Director I am the finance director and I am in charge of the whole finance department. It involves information services, new product development, quality assurance and supply chain. I have to make sure a product which is purchased has the right quality that is expected from consumers, and then have to put a price to it. The most important part of the finance department is the cash flow which is the movement of cash going in and out a business. As a finance director I have to gives advice to senior managers on the overall decision on financial matters. And also as a director I have the last say with what happens within the finance department. Christopher Bateman, Financial Manager I looks after the finance function and the staff. Advising on financial resources. As a manager I have to make sure that all work as been done well. E.g. they have to monitor the income and expenditure of all departments to make sure they havent gone over their budget. So after the staff have checked their cash flow I then have to then go threw it to make sure nothing has been missed out. Derek, Daniels, Ledger Clerk I have to assist the chief accountant in the recording of all financial transactions. So where the money goes or comes in I have to make sure the chief accountant has recorded it all effectively. If any mistakes have been made I then have to correct the errors. Nita Negi, Credit Control Clerk As a credit control clerk, I have to assist the credit controller in checking the credit status of new customers and existing accounts, and also Reminding customers or overdue payment. PRODUCTION Production is all about the process of making something. Product life style shows the stages of a product or a range of products. If it isnt successful it goes to decline stage. The activities of the production department are listed below: * Obtaining the resources required to produce goods or provide a service * Organising the resources to produce the goods or provide the service in the most appropriate way For the activities to be achieve they must consider the aim of the business which is to be the best selling fast food restaurant, so they have to find the best quality of food that suits them and then order it but first having to keep on target and not going over their budget by ordering expensive items or ordering to much that it all cant be produced/sold. Another thing they must consider is if the resources can be organised to achieve the aims, doing this they have to think about selling it cheaper then their competitors or having an offer like buy on get on free. They do this so it sells more because people wouldnt to spend more they would go to the most cheapest place or giving the product an offer can be appealing to the customers. The production department contributes to McDonalds activity by finding the right products at the right prices. When good quality products are sold at low prices it pleases customers and make them want to return, it also brings in more people as when a customer is pleased with the type of service they have receive the consumer then tells several other people, which makes then want to try it out. Job roles in Production Job Roles in Production Steven Cornway, Production Manager Responsible for the entire production function and its operations. What ever goes on has to be checked and authorised by me. Kim Karenga, Production Planners Plan all production to maximise machine use and staffing, taking account of customer requirements. Chris Walker, Production Controllers To check all production is going to schedule. Ted Osborne, Designers I am responsible for the actual design of the finished product. So if I dont like the way a product has been designed I can make remendments. MARKETING The object of marketing is to make sure that the right product is made and potential customers are persuaded to buy it. Market Research can be carried out through either primary or secondary research. Primary research means asking someone on their views or opinions. A way of asking potential customers of their views or opinions is to make sure a survey, having questions about a certain item. After the survey has been completed they will then need to send out the surveys to potential customers, by either online, over the phone, by post or giving out surveys (in stores. Postal surveys dont have much of a response as the others do as it takes more time e.g. sending it back, so when postal surveys are concerned their will usually have to be some kind of incentive offered for completing the survey, so customers would be tempted to fill it out. Secondary research is known as desk research. It consists to looking up facts or figures in books, magazines, computer databases, company files. So secondary research is looking at information that already exists instead of creating your own. McDonalds keeps a large amount of information on their databases about their customers and their buying patterns, also companies buy information from government statistics. Product The amount of products the customer wants, the quality wanted, the features and the styling that are preferred, whether packaging is important, whether a guarantee or after sales service is required. Strategies Is a long term plan for future success or development. Place McDonalds are located on high streets or town centres. Marketing contributes to the McDonalds activity by market research (finding out what potential customers wants/needs), and improving existing products. Both of these improve the customer service, marketing contribute a lot to their activity to make McDonalds achieve their activity. All the functions work together to achieve it. The job roles of Marketing Job Roles in Marketing Matthew Howe, Marketing Director I am responsible for the overall marketing function and its aims and objectives. So if any ideas have been thought of they have to been checked with me before anyone goes ahead and makes a change. Ethan Farah, Sales Manager As a sales manager I am responsible for overseas agents and the achievement of sales targets overseas. David Frank, Market Researchers Market researchers have to find out consumer opinions on current and proposed goods and services, if this is not done than they could bring out a product which isnt doesnt sell a lot and a loose the money they put in to produce the products. Advertising Manager An advertising manager is in charge of advertising and liaising with agency staff over publicity campaigns. Advertising is one of the most important things in marketing as without advertising a product will not be known so their would sell as well as products being advertised. EQUAL OPPORTUNTIES (P3, M2, D2) In a work placement an employee has rights and responsibilities. Below are the rights and responsibilities of an employee. Rights as an employee Employees rights How to carry it out Having safe working conditions Making sure that the area your working is a hazard free zone, if not consult your manager or the human resources area. It is also your job to take care with anything you do to prevent any hazards happening. Getting paid the fair salary/wage Depending on your age, experience and contract, employees get paid differently. You have to make sure that your getting a fair paid if not consult your manager. You should first read your contract because you might have signed for getting paid the amount youre getting. Provided information concerning your rights Before starting your job you will be provided with information about the rights an employee has. (mainly in your contract) If youre not provided with this information you are able to ask for it. Not to be discriminated on grounds of race, sex or disability If you feel that your getting treated unfairly according to your race, sex or disability your able to take up action like consulting your trade union. To be consulted over matters which will significantly affect your terms and conditions of employment If you employer decides to change something, which affects the terms and conditions on you employment and does not consult you first, you can take action upon this. Responsibilities for an employee Employees responsibilities How to carry it out To be ready and willing to work Its always good to be full with enthusiasm in your work because it looks good for the company and make you happier in your work To give a personal service Your contract will contain you main job roles, but its always good to provide your own service like putting your ideas into your work, smiling and just any other little thing. To treat others how you would like to be treated If youre rude and dishonest than fellow staff would treat you the same. Its important to work as a team and communicating well with other people, this can only be done if you treat people well. To work towards the objectives of the business Working towards the objectives of a business could look good on you and on the business, if the employer see s you are working hard than it could result in the employee being promoted. To work in good faith Working in good faith consists of being honest, if youre honest it again can see that youre trustworthy and could get promoted. But yet if your seen lying than you could loose your job. COMUNNICATION (P4, M3, D1, D2) Most organisations have different ways of communicating, communicating is one of the most important things in a business, because without communicating you cannot run a business effectively. They are all types of communicating, below is a list of ways of communicating within a business. * Meetings * Group discussions * Tele phone * Memos * Emails * Draft letters * Reports * Faxes There are two main methods of communication which are oral and written communication. Oral communication could be either face to face or the over the phone. If you cant get threw to the person you are calling then you can leave a message which is still oral communication. Written communication could be sent by mail or transmitted electronically. This can include letters which is the most common one, text messages on mobile phones or notices on notice boards. Below are the advantages and disadvantages about oral and written communication. Oral Written Advantages 1. Its a fast way of communicating because you dont have to write things down. 2. Its cheap, as if you phone someone you would have to pay for the phone call. 3. Immediate feedback, you dont have to wait ages for someone to reply back to you as you would in a letter. 1. Writing a message can be retained for future reference. 2. Writing a message can also be copied for other peoples uses. 3. Creates a distance between sender and recipient useful for difficult communication, e.g. bad news. Disadvantages 1. Clear Speech, you must speak very clearly so that other people can understand you, but yet when you write a letter people can just read it in their own pace. 2. Long or complex messages can be forgotten. 3. You can be easily distracted while someone talks to you, and then you could forget the whole message they just told you. 1. When writing a letter it can take time to write, while if your talking to someone its faster.] 2. Keyed in documents need to be skilled and produced quickly and accurately. 3. Delivery can take time, or could be delayed. McDonalds functional areas communicate with each other by a system called Intranet which was launched in 2000. The McDonalds intranet provides a fast and up to the minute source of information for the McDonalds restaurant management and office staff. McDonalds external communication is dont by a system called McNews which was launched in 2000. McNews is a award wining magazine which was published monthly for all restaurant staff, then in 2002 McNews was re launched as MDUK and is now a lively focused magazine. MDUK has activities and events from restaurants around the country. MDUK is a showcase for best practice, recognising individuals outstanding practices and achievements, as well as highlighting internal and external awards. Apart from the Intranet and MDUK, McDonalds also has other ways of communicating within the business, they are listed below. 1. An email system operates in all offices and company owned restaurants 2. Regular staff communication sessions are held in the offices 3. Employee satisfaction surveys for both office and restaurant staff are held annually. 4. Meetings are held monthly. 5. Memos send daily An email system is to contact anyone within the business or outside the business, the email system is a fast and easier way to contact people. The email system is used by most companies and general people all over the world. Staff communication sessions are held to improve of employees communication skills. This is important because communicating with customers is one of the main things to do. Employee satisfaction surveys are handed out every year, so employees can write how they feel working in the McDonalds restaurants. This is a good thing to do because its important to keep the staff happy as it motivates the staff to work harder. Meetings are held every month to discuss the McDonalds performance. They also talk about how much they are making and see what can be improved with the money. McDonalds talks about new ideas and try to change or promote things that is not doing so well. This is a good way of communicating as you get to talk face to face to see the expressions on each other faces and its faster as you dont have to way for a reply if you do if you was writing an email. Memos are used daily in all of the departments. Sales manager might send a memo to human resources manager and ask if he has found a sales person. Memos are used daily because they are important little messages, and its also a fast way of sending.

Importance of Humor and Laughter in One Flew Over the Cuckoos Nest :: One Flew Over Cuckoos Nest

Importance of Humor and Laughter in One Flew Over the Cuckoo's Nest "There are three things which are real: God, human folly, and laughter. Since the first two pass our comprehension, we must do what we can with the third." In One Flew Over the Cuckoo's Nest, humor is present in a very powerful form. Normally, insane people don’t have the capacity to laugh or find the humor in something as we "normal" people do. They live tragic existences, wandering day by day in the bland, depressing world of an asylum. They have forgotten how to live because they are under the authoritative rule of the head nurse, and under the behavioral influence of drug doses and bossy orderlies. The patients have no real existence of their own, and they are essentially lifeless. As the Lord works in mysterious ways, Randall MacMurphy is "sent" to heal the patients of the asylum. He shows them that to laugh is good, and laughing at yourself can sometimes be the best medicine. He is the comic healer who gives life to the otherwise hopeless patients of the asylum. MacMurphy seems to have an affinity for laughter. In essence, it is an escape for him- it makes him feel good, and most importantly, it radiates to his friends, an d helps heal them. This book is about so many things, it is hard to stay on one topic for any length of time. In order to focus on the laugh and laughing as a healing agent, I would like to look towards other influential writers and thinkers to tie together laughing and healing. First, let’s see what laughter is according to Meriam Webster: laughter- n. a cause of merriment. Using this simple definition, we can assume that laughter can come from any form of merriment or emotion like triumph, contempt, relief, and almost any other emotion there is. It is easy to picture in your head different underlying emotions in laughter; the sinister laughs of witches and ghosts, the insincere, fake laughs you hear after pointless, humorless attempts at jokes on the six o’clock news, to the silent laughs of mimes and clowns that fill the people around them with a happy feeling. These are all examples of what laughter is and how it is used. But why do we do it? What in nature created the laugh and mad e it so successful?

Nutritional Assessment

The Body Mass Index (BMI) is the ratio of weight to height and is used to classify people as being â€Å"underweight,† â€Å"normal,† or â€Å"obese† (BMI Classification, 2007). Using the international classifications, a BMI of 32.2 would be considered as Obese Gr. 1. The case being answered is why is a person who eats normally at 4-5 fairly healthy meals every day, satisfies the recommended allowances classified as obese? Many factors must be considered when answering this case. Most important among these is whether the measurement of the BMI is done under normal conditions, that is, if the body type, health status, body composition and metabolic function of the patient are considered. Truly, there are some instances when the BMI classification is not applicable. It must be noted that the Body Mass Index is a standard for determining the risk of normal people. It cannot be used for people who have high muscle mass. Muscle is considered as heavier compared to fat and a more muscular person would naturally be higher in body weight compared to his or her â€Å"more normal† counterpart. Two persons, for example may have a 32.2 BMI but may have different body compositions: one may appear â€Å"fat† because of greater body fat composition and the other may appear really lean and healthy because his or her body composition is mainly of muscles. A bodybuilder may always be classified as â€Å"overweight† or â€Å"obese† if BMI standards are used; when Arnold Schwarzenegger won a certain competition, his BMI was 31 (Whitney, Cataldo and Rolfes, 2002). As it is, the definition of the BMI must be kept in mind—it only considers the person’s weight and height and not the person’s body composition. In other words, in assessing the health risks of a person using a BMI, the body composition or body type of a person should be considered first because the results may erroneously represent the real status of the individual. The results of the Body Mass Index can also be influenced by the water composition in the body. If the person is retaining water, for example, he or she should not be classified using the BMI standards because the weight is affected by the unnecessary water that is retained inside the body. If water is retained and the person is measured, the BMI would naturally result to a higher value which would not represent the person’s true health status. Edema or water retention can sometimes happen to people with kidney failure, and to women who are pregnant. The BMI classification should also not be used to pregnant women because in measuring the BMI, the weight of the unborn child is not considered which could also erroneously increase the true value of the index. The result would then, not become representative of the true health status of the individual. If however, the patient is not â€Å"muscular†, the relatively high BMI of the person, despite his or her normal intake can be attributable to the person’s rate of metabolism. There is a possibility of the person having low metabolism as a result of previous abnormalities in dietary practices and intake or possibly a thyroid disorder. Hypothyroidism can decrease the rate of metabolism of a person by as much as 30%. At such rate, the person, no matter how healthy his or her eating habits are, is at risk to gaining more weight, having higher BMI and thus, being at risk to the diseases associated with higher BMI. These factors must be considered first in assessing whether there is something significant in the BMI of the patient under study.   The 32.2 BMI of the person may not be signifying a risk in health but a mere indication of erroneous use of the classification without considering the body composition, water retention, or pregnancy. But if these factors are considered, the person must really be at risk for high fat deposition as a result of low rate of metabolism. The person should then consider doing more physical activity or consulting a doctor on how to normalize the thyroid function. Works Cited BMI Classification. (2007). World Health Organization. Retrieved 26 Feb 2007 from http://www.who.int/bmi/index.jsp?introPage=intro_3.html, Whitney, Cataldo and Rolfes. (2002). Understanding Normal and Clinical Nutrition. 6th ed. Stamford, CT: Wadsworth Thomson Learning.

Analysis of Silent Spring by Rachel Carson Essay - 729 Words

Analysis of Silent Spring by Rachel Carson Review: This book was focused on the concern of pesticides that industries, along with us as individuals, have been dumping (both knowingly and unknowingly) into water. Carson was concerned that the chemicals which the farmers spread on their fields, and even the chemicals we use in our homes (among others), in the end, might come back around and harm us. The beginning of the book tells a story of a place, that was once so beautiful, turned dead and ugly due to a â€Å"strange blight that crept over the area† and destroyed everything. Later in the book, she goes on to explain that chemicals, particularly one known as DDT, are the major cause of environmental damage and the near extinction of†¦show more content†¦The chemicals that are sprayed on the ground, even household weed killers, have a tendency to wash into local streams and rivers with the first rain. This has caused many incidents of fish, numerous miles down a river, to be found dead due to the toxins in the water. Carson states that the best way to eliminate a pest problem is to use natural predators, which are non-toxic, and a better long-term solution then pesticides, since many pests will become immune to most chemicals. Reaction: This book was written in 1962, and since then the problem of polluted water has only increased. It was clear to me that Carson was extremely concerned with environmental problems that were happening in that time period, and she wanted to let people know that it needed to end soon, or else the problem will only get worse. In my opinion, although I was not around in the 1960’s, things have gotten worse since then. Not only are individuals still using household pesticides to kill unwanted insects, but now larger industries are adding to the pesticides in the water by dumping other chemicals and toxins in it. Since the population is constantly increasing, so are towns and industries which lead to an increase of pollutants, toxins, and wastes. I have read that the amount of wastes that are trying to be filtered through pipes is more then those pipes can handle, thereforeShow MoreRelatedSilent Spring, By Rachel Carson1711 Words   |  7 Pagesworld, causing a change and reshap ing a perception. Rachel Carson, best known as the author of Silent Spring, is said to be one of the most influential women in environmental history, according to her fellow authors and conservationists. Carson has been recognized worldwide in history and science books for her campaign against DDT, her work as a conservationist, and her efforts to change society’s view of the planet. 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The following sections of this BookRags Premium Study Guide is offprint from Gales For Students Series: Presenting Analysis, Context, and Criticism on Commonly Studied Works: Introduction, Author BiographyRead MoreHorrific Affect of Pestcides in A Fable for Tomorrow from the Book Silent Spring by Rachel Carson918 Words   |  4 Pagespeople all over the world try to improve the qualities of their lives. Nonetheless, they forget that what they do can have severe harms and damages on the environment and other organisms. In the excerpt â€Å"A Fable for Tomorrow† from the book Silent Spring, Rachel Carson describes the disastrous and horrific effects of pesticides on the environment and animals of the town. In the essay â€Å"Our Animal Rites† by Anna Quindlen, she shows the inhumanity of animal hunting by human. 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From the pristine water of the Bay it then ran off into nearby farmland, not only damaging crops, but also polluting one of the largest poultry producing areas in the country (Rachel Carson, pg. 49). However, despite this obvious and crucial fact, many rivers, lakes and oceans are becoming increasingly more polluted, creating a serious ecological and environmental problem. Not only is pollution the cause of the death of many organisms

French Nouns With Two Genders

The gender of French nouns tends to be a sticky grammar point for students, especially when it does not exist in their mother tongue. Although getting the gender right is very important, most of the time the wrong gender will not hinder your ability to understand or to communicate in French, because most words have a single gender. For example, un bureau (desk) is masculine and une chaise (chair) is feminine. Saying une bureau or un chaise is incorrect, but still understandable. Other words have two different forms for masculine and feminine versions ( un avocat/une avocate, un acteur/une actrice) or a single form that refers to a man or a woman depending on which article is used ( un touriste/une touriste, un artiste/une artiste). However, there are a number of French nouns which are identical in pronunciation (and often spelling as well) but which have different meanings depending on whether they are masculine or feminine. Probably a good idea to memorize this list. Aide un aide - male assistant une aide - help, assistance, female assistant Air/Aire un air - air, look, aria une aire - area, zone, eyrie Aller/Allà ©e un aller - one-way trip une allà ©e - avenue, path, aisle Auteur/Hauteur un auteur - author une hauteur - height Bal/Balle le bal - dance la balle - ball (sports) Bar/Barre le bar - bar/pub, bass (fish) la barre - bar/rod, barre, helm Barbe/Barbes le barbe - barb la barbe - beard les barbes (f) - ragged edge Barde le barde - bard (poet) la barde - bard (armor for a horse, fat wrapped around meat) Basilic/Basilique le basilic - basil, basilisk la basilique - basilica Basque le basque - Basque language la basque - tails (of a jacket) Boum le boum - bang, explosion, (fam) success la boum - (inf) party Bout/Boue le bout - tip, end la boue - mud Bugle le bugle - bugle la bugle - bugleweed But/Butte le but - aim, goal, purpose la butte - hillock, mound Cache le cache - card/mask (for hiding s.t.) la cache - cache, hiding place Capital/Capitale le capital - capital, money la capitale - capital city, capital letter Carpe le carpe - carpus la carpe - carp Cartouche le cartouche - (archeology) cartouche la cartouche - cartridge, carton Casse le casse - break-in, robber la casse - breaking, damage, breakages Cave le cave - (familiar) idiot, sucker la cave - basement, cellar Central/Centrale le central - center court, (telephone) exchange la centrale - station, plant, group Cerf/Serre le cerf - stag la serre - greenhouse Champagne le champagne - champagne la Champagne - Champagne region Chà ªne/Chaà ®ne le chà ªne - oak tree/wood la chaà ®ne - chain, channel, stereo Chà ¨vre le chà ¨vre - goat cheese la chà ¨vre - goat Chine le chine - china, rice paper la chine - second-hand / used trade la Chine - China Chose le chose - thingie, contraption la chose - thing Claque le claque - opera hat, (familiar) brothel la claque - slap Coche le coche - stagecoach la coche - check mark, tick (on a form) Col/Colle le col - collar, neck la colle - glue Coq/Coque le coq - rooster la coque - hull, fuselage, cockle Cours/Court/Cour le cours - class le court - (tennis) court la cour - courtyard, court of law Crà ¨me le crà ¨me - coffee with cream la crà ¨me - cream Crà ªpe le crà ªpe - crepe material la crà ªpe - thin pancake Cric/Crique le cric - jack la crique - creek, inlet Critique le critique - male critic la critique - criticism, review, female critic Diesel le diesel - diesel fuel la diesel - diesel automobile Enseigne un enseigne - ensign (rank) une enseigne - sign, ensign (flag, banner) Espace un espace - space, room une espace - printing space une Espace - car model from Renault Fait/Faà ®te/Fà ªte le fait - fact le faà ®te - summit, rooftop la fà ªte - party Faune le faune - faun la faune - fauna Faux le faux - fake, forgery, falsehood la faux - scythe Fil/File le fil - thread, yarn, string la file - line, queue Finale le finale - finale (music) la finale - final (sports) Foie/Foi/Fois le foie - liver la foi - faith une fois - once, one time Foret/Forà ªt le foret - drill bit la forà ªt - forest Foudre le foudre - (ironic) leader, large cask la foudre - lightning Garde le garde - guard, warden, keeper la garde - guard duty, custody, private nurse Gà ¨ne/Gà ªne le gà ¨ne - gene la gà ªne - trouble, bother, embarrassment Geste le geste - gesture la geste - gest, epic poem Gà ®te le gà ®te - shelter, cottage; bottom round (meat) la gà ®te - list, inclination of a ship Greffe le greffe - court clerks office la greffe - transplant, graft Guide/Guides le guide - guide (book, tour) la guide - girl scout/guide les guides (f) - reins Icone/Icà ´ne un icone - icon (computer) une icà ´ne - icon (art, celebrity) Interligne un interligne - space (typography) une interligne - lead (typography) Jars/Jarre le jars - gander la jarre - jar Kermà ¨s/Kermesse le kermà ¨s - scale insect, kermes (tree) la kermesse - fair, bazaar, charity party Krach/Craque le krach - stock market crash la craque - (familiar) whopping lie Lac/Laque le lac - lake la laque - lacquer, shellac, hairspray Là ©gume le là ©gume - vegetable la grosse là ©gume (informal) - big shot Lieu/Lieue le lieu - place la lieue - league Livre le livre - book la livre - pound (currency and weight) Maire/Mer/Mà ¨re le maire - mayor la mer - sea la mà ¨re - mother Mal/Mà ¢le/Malle le mal - evil le mà ¢le - male la malle - trunk Manche le manche - handle la manche - sleeve la Manche - English Channel ManÅ“uvre le manÅ“uvre - laborer la manÅ“uvre - maneuver, operation Manille le manille - Manila cigar, Manila hat la manille - (card game) manille; Manille shackle Manque le manque - lack, shortage, fault à   la manque - (familiar) crummy, second-rate Mari le mari - husband la mari - marijuana (apocope of la marijuana) Marie - feminine name Martyr/Martyre le martyr - male martyr le martyre - martyrdom, agony la martyre - female martyr Marue/Mors le Maure - Moor le mors - bit (horse-riding) Mort le mort - dead body la mort - death Mauve le mauve - mauve la mauve - mallow plant Mec/Mecque le mec (informal) - guy, bloke la Mecque - Mecca Mà ©got le mà ©got - cigarette butt la mà ©got - cigarette Mà ©moire le mà ©moire - memo, report, memoirs la mà ©moire - memory Merci le merci - thanks la merci - mercy Mi/Mie le mi - mi (musical note E) la mie - soft part of bread Mi-Temps le mi-temps   - (work) part-time la mi-temps - (sports) half, half-time Micro-Onde le micro-onde - microwave oven la micro-onde - microwave (electromagnetic radiation) Mite/Mythe le mite - moth la mythe - myth Mode le mode - method, way, mood la mode - fashion Moral/Morale le moral - morale la morale - moral (of a story), morals Mou/Moue le mou - softness la moue - pout Moule le moule - mold la moule - mussel Mousse le mousse - ships boy (apprentice) la mousse - moss, froth, foam, mousse Mur/Mà »re le mur - wall la mà »re - blackberry Nocturne le nocturne - night hunter (bird), nocturn (religion), nocturne (music, art) la nocturne - late night store opening, sports match, meeting Å“uvre un Å“uvre - body of work une Å“uvre - piece of work, task Office un office - office, bureau une office - pantry Ombre un ombre - grayling (fish) une ombre - shade, shadow Orange orange (m) - orange (color) une orange - orange (fruit) Page le page - page boy la page - page (of a book) Pair/Pà ¨re/Paire le pair - peer le pà ¨re - father la paire - pair Pà ¢ques/Pà ¢que Pà ¢ques (m) - Easter la pà ¢que - Passover les Pà ¢ques (f) - Easter Parallà ¨le le parallà ¨le - parallel (figurative) la parallà ¨le - parallel line Pendule le pendule - pendulum la pendule - clock Personne personne (m) - (negative pronoun) no one la personne - person Pet/Paie/Paix le pet - (familiar) fart la paie - pay la paix - peace Physique le physique - physique, face la physique - physics Plastique le plastique - plastic la plastique - modeling arts, body shape Platine le platine - platinum la platine - turntable, deck, strip of metal Poche le poche - paperback book la poche - pocket, pouch Poà ªle le poà ªle - stove la poà ªle - frying pan Poids/Pois/Poix le poids - weight le pois - pea, dot la poix - pitch, tar Poignet/Poignà ©e le poignet - wrist, (shirt) cuff la poignà ©e - handful, fistful; handle Poison le poison - poison, (informal) unpleasant man or boy la poison - (informal) unpleasant woman or girl Politique le politique - politician la politique - politics, policy Ponte le ponte - (informal) big shot la ponte - laying eggs, clutch of eggs Poste le poste - job, post, tv/radio set la poste - post office, mail/post Pot/Peau le pot - jar, pot, tin, can la peau - skin Pub le pub - pub/bar la pub - ad (apocope of publicità ©) Pupille le pupille - male ward la pupille - pupil (eye), female ward Rade le rade (slang) - bar, bistro la rade - harbor Radio le radio - radio operator la radio - radio, X ray Rai/Raie le rai - spoke (wheel) la raie - line, furrow, scratch (fish) skate, ray Rà ©clame le rà ©clame - (falconry) the cry to recall the bird la rà ©clame - publicity; en rà ©clame - on sale Relà ¢che le relà ¢che - rest, respite, break** la relà ¢che - rest, respite, break**, port of call**For these meanings, relà ¢che can be masculine or feminine. Renne/Reine/Rà ªne le renne - reindeer la reine - queen la rà ªne - rein Rà ªve/Rave le rà ªve - dream la rave - rave party (but not rave meaning turnip, which is pronounced differently) Rose le rose - pink (color) la rose - rose (flower) Roux/Roue le roux - red, redhead, roux (soup base) la roue - wheel Secrà ©taire le secrà ©taire - male secretary, writing desk, secretary la secrà ©taire - female secretary Sel/Selle le sel - salt la selle - saddle Soi/Soie le soi - self, id la soie - silk Sol/Sole le sol - ground, floor, soil la sole - sole (fish) Solde le solde - balance (account), sale la solde - pay Somme le somme - snooze, nap la somme - sum, amount Souris le souris - smile (archaic) la souris - mouse Tic/Tique le tic - tic, twitch la tique - tick Tour le tour - tour, turn, trick la tour - tower, rook (chess) Tout/Toux le tout - whole la toux - cough Trompette le trompette - trumpeter la trompette - trumpet Vague le vague - vagueness la vague - wave Vapeur le vapeur - steamer la vapeur - steam, haze, vapor Vase le vase - vase la vase - silt, mud Vigile le vigile - night watchman la vigile - vigil Visa le visa - visa (to enter a country) la visa - Visa (credit card) Voile le voile - veil la voile - sail

Philosophy, Comedy, Tragedy And Epic Essay - 1701 Words

Philosophy, comedy, tragedy and epic. What do all of these literary components have in common? They are all still commonly known and widely used in today’s literature, but where did they originate? The answer is ancient Greece. Greek writers from as far back as the eighth century BC have shaped our modern literature in such a profound way that could never be ignored. Homer’s Iliad is a prime example of Greek literature that has impacted modern works. One such modern story influenced by Homer’s work is the Ranger’s Apprentice series written by John Flanagan. More specifically, the fifth and sixth books of Ranger’s Apprentice shows quite a few elements from book twelve of the Iliad, which details the battle at the Grecian wall. In book twelve of the Iliad, the Trojan army attacks the Grecian wall with five separate groups- one lead by the mighty warrior Hector, another by Aeneas, the next by Sarpedon, a fourth by Paris and the final by Helenus. 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Current Trends and Challenges Facing it Security

Question: Describe about The Essay for current trends and challenges facing IT sercuity. Answer: Introduction Information technology security is an important aspect any business or organization who are using information technology as their primary business resources. We all know that the internet and its related component are developing, and many more organizations are opening there IS (Information System) to their suppliers and partners. Therefore it has become essential to know which of the organization resources needs security to control system access and the customer or user rights of the IS (Information System). The primary goal or objective of information security is to protect the information system or information against unwanted or unauthorized access or modification of data or information. The information security is critical to measures such threats and protects the information and information system for adverse risks and situations. But this is also true that even if we have the right information system for the business or company. There is always some drawbacks or challenges tha t are faced within that information system. The technology is growing at a rapid speed and so as the challenges that are increasing in the domain of IT security. The document presented here is a detail discussion of the latest trends in the information technology security and the challenges that the companies are facing as far as the information technology security is a concern. The overall idea of presenting this essay is to discuss the current problems and trends in information technology security in various companies or business. Overview of IT Security According to Von Solms and Van Niekerk (2013), the term security is fundamental a concept developed by the humans which have become more and harder to explain and enforce in the age of information. The IT security is known as Information Technology security which refers to a process or technique of implementing measures and the system design to vigorously safeguard and protect the information such as personal or business data, conversation voice data, images, multimedia presentations or pictures and many such (Ifinedo 2012). Moreover it protects information or data uses in different forms of technology developed to build, store and utilize, and then exchange such data or information against and unwanted or unauthorized access, malfunction, misuse, destruction, modification and improper disclosure, therefore stabilizing the confidentiality, value, availability, integrity and intended use and its capability to do their permitted vital functions. IT (Information Technology) security refers to controlling access to the relevant digital information, so only those who authenticate need to access are allowed to do so (Kim et al. 2013). The task might seem so simple, but it has become very challenging and complex as the year is progressing due to rapid changes happening in information technology field. Information technology security is sometimes the challenge of balancing the demands of the customers versus the need for information integrity and confidentiality. Let us consider one example, providing the permission for the company employees to access a network from anywhere in this world such as from other country or state of from home or a project site, may increase the value of the system and the employee efficiency (Jajodia 2015). But bad luck is that the remote access to a system gives some changes to vulnerabilities and can lead to vital information security issues or challenges for the system administrator. Goals of Information Technology Security According to Peltier (2016), there are some objectives of information technology security which are Integrity, Confidentiality, and availability of information or data. Information technology security refers to protect the system or network from dangerous malicious system attacks, network harassment, and service interruptions. The Information technology security works to locate contain and where ever and when possible it tries to prevent the spread bad network traffic that will affect the organization system (Layton 2016). The objective of the IT security is to build protection against the reveals or enemies who would like or do damage to the system or organization IT. The main of e objectives are explained in detail below. Integrity It is to make sure that the data or information is correct, reliable, and accurate and cannot be changed in a way which is not expected. Confidentially It is safeguarding access to the critical data from those who do not have the right authority to use it (Vacca 2012). Availability This refers to the data availability to make sure that is available at any point of time to those who required using it. Importance of Information Technology Security According to Siponen et al. (2014), it is the collection of technologies, management practices, policies and standards that are integrated with information to keep it protected. It has four critical functions for a company which enables the protective operation of the system application integrated with the company IT (Information Technology) systems, safeguard the information of the business which is collected and utilized, protect the technology assets in use at the business and finally it preserve the business ability to function The Information Technology (IT) security enables the organizational management to protect the system application operations that is integrated in the system of IT Company. It is very essential to protect and safeguard the useful data and information. Apart from this, the company will also start to apply the appropriate software applications which will secure the organizational information like high end antivirus or any other protective applications (Willco cks 2013). Therefore the IT security is very critical in any IT system to safeguard the applications that are implemented in the system and to protect the information or data stored in According to AlHogail (2015), the IT security will protect the data that is collected and used by any company or organization. For an example, if any company or individual leaves their confidential information unprotected then it is sure that the information can be accessed by anyone in the organization and if the information is in the wrong hands that it can create challenges in many ways. The IT security programs will make sure that the assign data or information is protected both legal and business needs by taking steps to safeguard the company information or data (Li et al. 2015). Apart from this the steps that have been adopted to protect the information is a matter of maintaining security and will help the company or an individual from their identity theft. As discussed by Dhillon et al. (2016), the information is a vital asset for any business or organization and therefore it needs right kind of protection. The security requirement is critical due to the increase of interconnectivity within the organization and due to this; there is a high risk of data leakage which will then lead a wide range of vulnerabilities and threats. The protection of organization functionality for both IT and general management are responsible for the IT security implementation that the safeguards the company ability to function (Obrien et al. 2013). It is crucial because it holds their customers information which is super confidential and without them their business cannot operate. For an instance, Considering Information technology security in hospital which is critical because the information privacy and safety in the healthcare section are vital, and the implementation of electronic or digital patient records, increase in regulation, provider consolidation and the enhancing required for information between providers, payers and patient, all the points needed for a better IT security (Cao et al. 2014). The healthcare organization has to keep some Information technology security protocol. Current Trends in IT (Information Technology) Security The researcher itself has reflected and highlighted the latest trends in information technology sector which will enhance and dominate 2015. Some of the major trends are mentioned below by the researcher. Unintended state Intervention Consequences The commitment of official responsibility in cyberspace will establish the collateral damage threat and have seen the much outsourcing implication in which much organizational management has to rely upon this (Feng-hua 2016). Many analysts have also earned that any wrong implications will soon suffer the severe collateral damage. Iterant utilization of Big Data concept Much organizational management is making constant changes in embedding the concept of big data and decision making process. It is very necessary to recognize the human element regarding data analytics. Many multinational organizations fail to respect the human element that will automatically put the organizations at high risk. Internet Of Things (IOT) and Mobile Applications The concept of smart phones and various mobiles devices will increase the demand for applications of mobile and corporate sector in the forth coming year (Feng-hua 2016). To meet this requirement, many organizations are reducing the margins of profit and speed of delivery with low cost adaptability. Storm of Cyber Security The place of cyberspace is becoming an increasing attraction for hunting human belongings regarding inheriting additional money in the form of deposit (Feng-hua 2016). The future inheritance has implemented and adopted varieties of intellectual concepts by which any cyber stalks and threats cannot be terminated in any organizational management. ABYSS for Information Security The University of Dublin has made certain implications regarding the information security appliance which includes the application of Abyss in various corporate management (Whitmore et al. 2015). The concept of Abyss implies the top graded security management in an organizational management; which tends to protect the entire client and the vital customer data and the information. Invention of DevSecOps Many experts have expected that the concept of DevSecOps will be delivering more secure applications system in research and development segments. These types of technologies will help to fix and manipulate severe vulnerabilities in organizational management (Davis and Daniels 2016). Additionally, the researcher has maintained and manipulated several intellectual concepts which are very vital for any corporate management provided above. Wearable Equipments Technology Risks Wearable Equipments Technological risks: In this present era of technology, the advanced technology is taking new step ahead (Thierer 2015). These wearable equipment technologies gadgets are instantly growing and developing day by day in an overall market segmentation. Current Challenges of IT (Information Technology) Security There are various prevailing issues in information technology security; due to the regular up gradation changes and which are making things very difficult in terms of protection of resources. Few major challenges are described below: Integrating the Personal and Corporate life Many employees take advantage of free internet for their daily usage. For instance, the company workers use their respective company email id for their personal communication, and some of the employees are given mobile phones which they use for limited personal usage. Other employees might not have the home personal computer; they will use the company accessories for their personal works (Line et al. 2016). Apart from that, some of the employees bring their own laptop in their business to perform an official task. This increase the risk of IT security as the data or other applications can be access by an unauthorized person from the external company. Uncertain Implementation of Policies Many companies may not have implemented their organization policies in the past, or they have done so improperly depending on the situation of the enterprise employee. Now, this causes several problems when security features try to track down of violators (Niu et al. 2016). Some of the companies have already understood the importance of information technology security regulations and policies. Lack of IT security awareness The lack of understanding in information technology security makes the company employees not to secure their system correctly (Safa et al. 2016). The lack of IT security knowledge makes the system easily gets attack and as well the information or data. Difficult to manage Information Technology Security Some of the companies do not hire employees based on their education. The reason is that there are companies hiring employees as an IT security manager, but they lack proper education which matches the required skills (Bedrossian et al. 2016). So it becomes difficult for the staff to protect the organization's system and data with adequate safeguard. Third Party Suppliers The concept of third suppliers implies that the company has to address seriously to think about the implementation process in the common corporate workplace; to eliminate various situations where the provider by mistake provides the access to a business data, negotiation or plans, intellectual property that can lead to an accidental breach in security. Legacy Technology Many companies still support the legacy systems and as the connectivity keep increasing and these leads to the vulnerable systems which will expose to the attackers. Visibility The lack of clarity makes things difficult to control information leaving it vulnerable to breach. Advantages and Disadvantages of Information Security The information security has different advantages and disadvantages which is important to be addressed any company or individual to understand what benefits are their they can get from information security and what are the disadvantages they need to carefully consider in their information technology security. Advantages of Information Technology Security There are some major benefits of information technology security which are mentioned below by the researcher: Ease of implementation: It is easy to implement for protection; the user can simply use password to protect the documents. For more vital protection of information, the user can install firewalls, biometric or detection systems. Increase in technology: The day to day increase in technology; will also increase the threats and vulnerabilities related to the information technology (Safa and Von Solms 2016). The information technology security is very worthy by nature. Vulnerability Protection: It protects from vulnerability attacks on the network. Protection of private information: It protects the confidential information from the hands of unauthorized persons or individuals. Sensitivity: It keeps sensitive government information out of the reach of enemies and terrorist hands. It also protects some unwanted and threat files to enter into computers which might affect the system information. Disadvantages of Information Technology Security The latest changes going on in the information technology makes the users to themselves always up to date, and they need to purchase the most current information security. Therefore due to the changes happening in the information technology nothing is sure to be entirely secure. If an individual users skips one single section which should be safeguarded the entire information system could be compromised. IT security might be very complicated, and the user might not understand what has gone wrong with the system or what they are dealing with (Mithas and Rust 2016). It can decrease the productivity if the people consistently have to enter a password on each and every level. Recommendation for Security in Information Technology Using Secure Connection: When the system is connected to the internet, it becomes vital that the data needs to be protecting as it can become vulnerable while the data or information is transit. Make sure that you use secure FTP and remote connectivity. Secure password It is important the users should select strong passwords and create a different secure password for each account and make sure the password is changed regularly. Stay up to date The users or organizations needs to be updated with the internet security program. They need to use a firewall as well the system security such a paid version of antispyware and antivirus that will scan the user's system security and remove it from the system. Make sure that the user operating system and the softwares are all up to date. The best part is to change the system password on every 90 days of better IT security. Avoiding Scams and Spam It is vital that the users should always prevent the spam and scams emails that they receive from unknown individuals or companies. The users have to make sure they do not encourage such emails in their system and ensure that they do not open such emails as they contain some serious threats which might affect the system. Security of laptop accessories: Tracing personal computers and laptop with the technology of advance technology software applications will also be very helpful and useful in case of stolen or lot cases. On the other hand, some software provides the remote access for transferring the information or data to much secure center to protect the vital information. Make secure online purchase Before providing any critical information on shopping sites just make sure that the URL link is HTTPS, which indicates that the page is completely safe and you can trust the page and can provide your critical information such as debit or credit card details. Encrypting Information or Data The Stored information or files need to be encrypted because it is essential to protecting vital data and to help safeguard information or data loss due the equipment theft or loss. Maintaining security patches Many antivirus software needs a daily update and makes sure that the hardware and software stay up to date with the latest security patches. Therefore if you turn off automatic antivirus update, then the users has to be set up regular scanning of the system. Conclusion The document presented above discusses about the information technology security and various aspects of IT security such as the latest trends in information technology security and the current challenges. The above discussion stated that the IT safety is a critical aspect of any business or individual. The primary goal or objective of information security is to protect the information system or information against unwanted or unauthorized access or modification of data or information. The overall idea of presenting this essay is to discuss the current problems and trends in information technology security in various companies or business. The essay describes the importance of information technology security and their objectives, and it also discusses about how the current trends are in IT security. Various challenges related to information technology security are also described in this document. 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